Pour Yourself a Glass of New Zealand

New Zealand Winegrowers are calling all white wine lovers to pour yourself a glass of New Zealand and celebrate New Zealand white wine this May.

Pour Yourself a Glass of New Zealand is a month-long celebration of New Zealand’s white wine varieties and comes at a time when New Zealand’s top three exported white wine varieties are internationally celebrated, with International Sauvignon Blanc Day, International Pinot Gris Day and International Chardonnay Day all falling in May.

Stay tuned to see what activity we have coming up!

White wine emoji

WANTED: White Wine Emoji

During May, New Zealand Winegrowers will be running a series of activations, as well as petitioning the Unicode Consortium to develop a white wine emoji. We hope that by requesting the white wine emoji from the Unicode Consortium it will shine a spotlight on the breadth of high-quality white wine that New Zealand produces, as well securing the emoji that has long been missing from the keyboards of digital devices since the late 1990’s.


You can help us capture the white wine emoji by signing our petition here, and sharing the message far and wide. Images and posters are available in the below toolkit. Media release available here.


View the New Zealand wine catalogue, hosted by Bottlebooks, which will be available for the duration of the 2022 calendar year. Explore over 1,000 New Zealand wines available, and use it to browse winery profiles, save favourites, download tasting notes and search for availability in your market. 

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