ProWein 2024

Event Details

Sun 10 - 12 March 2024
09:00AM - 06:00PM
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We are delighted that New Zealand Wine will again have a strong presence at this year’s ProWein running from 9-11 March, 2024 in Düsseldorf, Germany.
The New Zealand Pavilion can be found in Hall 14, Stands A48 & B48 and will be home to more than 30 wine brands showing 170 wines. Overall, the Fair will see over 70 wineries from New Zealand participating.
The New Zealand Wine Pavilion will act as an information hub for all New Zealand wineries at ProWein. If you are looking to find out more about our wines, or want to represent New Zealand, come to us and we can help.
Find the location of all participating New Zealand wineries on the downloadable Map below.
There is much to discover and learn about New Zealand wine. We invite attendees to visit the New Zealand village and exhibitors to discover the diversity of New Zealand wines.

Seeking Distribution
Many of our wineries are exhibiting at Prowein for the first time and are looking for representation in different markets. If you are interested in representing New Zealand wines, check out the catalogue below and come and visit us at the Fair.

Regional Diversity
Explore New Zealand’s wine regions at the event with wines the length and breadth of the country represented.  Within these diverse regions, subregional characteristics shine through and wines are distinguished as being not just from a wine region, but from a subregion and a place.

Purity, Innovation and Care
There is not one single thing that makes  New Zealand Wine unique  – it’s a serendipitous collision of factors - a unique combination that cannot be replicated anywhere else in the world. Together these are the elements that make New Zealand wine so unique and special. All wines at the event have been produced with care, subscribing to one of our recognised sustainability programmes and our innovative spirit will be on show!

A wine for every palate
With a wide range of varieties and styles available to try, you’ll be sure to discover something new at Prowein.  Red, White, Sparkling, Rosé, Dessert, Lighter, No Alcohol, and Alternative formats, New Zealand has something for every palate and occasion.

New Zealand Wine Catalogue
You can find details of all New Zealand Wine exhibitors on our Pavilion below.
For details of all other New Zealand exhibitors, visit the ProWein website, or drop by and visit our stand.

Discover New Zealand
Chris Stroud (Market Manager UK) and Sarah Shepherd (Events Manager UK) will be available throughout the fair.  If you are interested in representing New Zealand wine, or want to find out more, please drop by and visit in Hall 14, Stands A48 & B48 or get in touch to arrange a time
We look forward to welcoming you to ProWein – please do not hesitate to get in touch if you need any information.
New Zealand Wine - Altogether Unique
  • Chris Stroud
    Market Manager – Europe
    +44 7917 417388
  • Sarah Shepherd
    Events Manager- Europe
    +44 7825 699281
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